The core of the business as its foundation
It is believed that any business is simply the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”, the…

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The right start of your own business
The right start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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Marketing research without the expense of money
Free marketing research is a reality accessible to everyone. The importance of marketing research is that it is the main source of complete and objective market information. You can rely…

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How to sell a startup and get rich

You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual representation of her. If you propose a “bare idea”, then it is unlikely to interest anyone, if only because it is not clear how you can make money on it. It is also not clear what costs should be incurred and it is not clear whether someone needs this idea and the product that will be created on its basis.

The project just allows us to clarify these and other issues, to clothe everything in a symbolic and visual form. Selling a finished project is not an easy task, but at the same time it is quite an interesting and often profitable activity. To carry out the sale of a project you need to know the marketing and technology that will allow you to do this, as well as have certain skills. Continue reading

The oil war as a marketing factor
The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5…

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How to beat competitors and earn everything
There are many options for how to get around competitors. But most of the methods involve huge financial or reputation costs. There is only one way that is cheap enough…

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How to establish export to rich countries
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, USA, Canada, Australia, China and…

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