Professional business idea generation
Generating a business idea is not an easy task, but a necessary one. It is connected with the fact that everything flows, everything changes, including the fundamentals of business. One…

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Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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Powerful competitor study technique
Studying competitors is a vital necessity. There are many sayings on this score: “I would have known the ransom, I would have lived in Sochi”, “I would have known where…

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Is marketing necessary or not for business? Needed!

Is there any benefit from marketing for business or not? Is it worth trying marketing or not. Is marketing necessary or not for business? Sooner or later, any businessman asks these questions, especially often such questions arise when business problems begin. World market leaders such as Apple, BMW, Google, know the answers to these questions, and therefore become leaders, as evidenced by, for example, analysis of the Apple brand.

Whether or not marketing is needed for the business

The answers to these questions are always different, but not always unambiguous. Very often, a businessman cannot find answers to these questions at all, because, trying to find the answer, he receives more and more new questions that seem endless. As a result, some businessmen do not use marketing at all, or rather they don’t use it, because they cannot fully understand the role of marketing in business. Continue reading

Effective dealer network development

The development of a dealer network is necessary because dealers help sell. The more of them, the higher the sale. Therefore, the development of a dealer network for a company that wants to have high sales is one of the highest priorities. By themselves, networks do not develop, they need to be addressed, investing time, money and other resources, you need to constantly look for new dealers.

The search for new dealers is a difficult task, because there are nuances. The problem is that there are two types of dealers. The first type is monetarists. The essence of this type is in the formula “money – goods – money.” They have money, they invest it in goods in order to sell it to earn more money. Money is their main resource to which they seek the best use. Continue reading

The core of the business as its foundation

It is believed that any business is simply the implementation of the “money – product – money” scheme. In fact, this scheme is nothing more than a “business engine”, the core of a business, its prototype, which all businessmen take as a basis. Of course, the scheme is short, concise, reflecting only the main points and each businessman can modify it at his discretion and for his own market.

The core of the business as its foundation

In fact, the “business engine” is just the algorithm by which the businessman’s head works. An algorithm that includes a scheme by which a business is conducted from start to finish. Without this scheme, it makes no sense to go into business. If this scheme is contrary to the moral, ethical or ethical standards of a person, then he has no place in business. Continue reading

Modern market opportunity analysis
If there are few customers or the business has stalled, then it is time to conduct an analysis of market opportunities. It is also necessary because sooner or later the…

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Monetization of talent as a business of the future
The business of the future is the monetization of talent. Everyone is talented in something. Absolutely everyone is talented in something, there are no exceptions and cannot be. However, the…

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Marketing research without the expense of money
Free marketing research is a reality accessible to everyone. The importance of marketing research is that it is the main source of complete and objective market information. You can rely…

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Ways to improve business performance
Working as the most accurate watch and generating money in unlimited quantities, a business is the dream of all businessmen. This dream is realized only among those businessmen who are…

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