Powerful competitor study technique
Studying competitors is a vital necessity. There are many sayings on this score: “I would have known the ransom, I would have lived in Sochi”, “I would have known where…

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How to build an effective business
An effective business is a business in which there is no shortage of consumers. There used to be a shortage of resources, then a shortage of goods, but humanity has…

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How to sell a startup and get rich
You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual…

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because it terrifies

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Is marketing necessary or not for business? Needed!

Is there any benefit from marketing for business or not? Is it worth trying marketing or not. Is marketing necessary or not for business? Sooner or later, any businessman asks these questions, especially often such questions arise when business problems begin. World market leaders such as Apple, BMW, Google, know the answers to these questions, and therefore become leaders, as evidenced by, for example, analysis of the Apple brand.

Whether or not marketing is needed for the business

The answers to these questions are always different, but not always unambiguous. Very often, a businessman cannot find answers to these questions at all, because, trying to find the answer, he receives more and more new questions that seem endless. As a result, some businessmen do not use marketing at all, or rather they don’t use it, because they cannot fully understand the role of marketing in business. Continue reading

10 main reasons for low profits

Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes even decades, but a miracle does not occur. Before the crisis, there was still extra money in the economy, which somehow saved the situation. But the crisis has come, the extra money is becoming less and less, which means that the situation is becoming more and more difficult, and in order to get out of it you first need to find the reasons for low profit.

The situation itself will not be resolved, so the time has come to take action. To take action, you first need to find out the reason, or rather the reasons for low profit. There are a lot of them, but there are the main ones that make the maximum contribution to lower profits and, among other things, cause a number of other negative aspects. It is from their elimination that it is advisable to begin all. Continue reading

How to beat competitors and earn everything

There are many options for how to get around competitors. But most of the methods involve huge financial or reputation costs. There is only one way that is cheap enough and at the same time does not affect the reputation, because it looks honest and fair. It will allow you to bypass competitors and become a market leader. Being a leader is beneficial, because the leader gets the maximum, the rest gets the rest.

The farther from market leadership, the less income. For example, Apple takes about 94% of its profits from the smartphone market. Another 11% gets Samsung. Together, they take more than 100% of the profit, while the rest are in chronic red. Moreover, the farther from the leader, the greater the minus. Continue reading

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Small Business Marketing Launch
Marketing in a small business is 100% compulsory. Without it, a business will never become large or even medium. Thinking that you will make money first and then do marketing…

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Monetization of talent as a business of the future
The business of the future is the monetization of talent. Everyone is talented in something. Absolutely everyone is talented in something, there are no exceptions and cannot be. However, the…

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The real basics of a successful business
Is it possible to describe the basics of a successful business in a few words? Is there any simple way to reveal the essence of a successful business quickly and…

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How to start a profitable business
To start a profitable business in modern conditions, you need to know some important points. The bottom line is that times have changed and now the business does not start…

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