The most effective protection against competitors
The prospects for the near future are not very bright for most companies, because the only option to survive in the modern competitive world is to constantly attack. The best…

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Ticket to the post-industrial economy
Several types of economies are known, and one of them is post-industrial. The transition to a postindustrial economy is one of our possible prospects if suitable conditions arise for this.…

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Professional business optimization
Business optimization allows you to configure it in such a way that it brings maximum money, responds well to the ideas and actions of the businessman and can absorb the…

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The real basics of a successful business

Is it possible to describe the basics of a successful business in a few words? Is there any simple way to reveal the essence of a successful business quickly and briefly? Does a successful business have any special beginning, the right start of a business? Does a successful business have a foundation? My answer is. There is a foundation on which a successful business rests.

The basics of a successful business from a professional

In principle, not only business has a foundation, but everything that surrounds us. The building has a foundation. Children have parents. Trees have roots. There is a foundation for business, because our world is so arranged. Knowing this foundation, you can safely start any business. You don’t need to know much. Business seems to be a difficult task, but it is far from it. Continue reading

Modern prospects of small business

The prospects of small business are connected with the understanding of the fact that it occupies one of two niches in the economy. The first of these is the launch of new business areas. The second niche is assistance to medium, but most often large, businesses. In our conditions, about 10-20% of small businesses work in the first niche. In the second niche – 80-90% of small businesses.

Small Business Perspectives in the 21st Century

In other words, the vast majority of small businesses work as assistants to big business and, accordingly, depend on it. For example, car services are assistants to car manufacturers and their spare parts. The field of trade is the assistants to manufacturers of goods. Travel agencies are assistants to tour operators. Continue reading

Professional marketing as a guarantee of success

Professional marketing is a tool for business development and growth. In turn, amateur self-marketing is a factor that significantly slows down trade, reduces the level of sales by 10, and sometimes by 100 times. Self-marketing is a word unknown to a wide circle of people; only specialists who study this issue operate on it.

Professional marketing as a guarantee of success

The essence of self-marketing is the assumption that the product sells itself. The product itself creates demand for itself, the product itself creates a need for itself, the product itself creates value for itself, the product itself creates profit, no one helps it. There are opportunities for a product to create a demand for itself, but they are limited, so demand is created small, on the verge of zero. Continue reading

Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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A powerful and effective business formula
A business formula is a way to make money. There are a lot of options to make money now. Each of them requires a different amount of investment, gives a…

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10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes…

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