The oil war as a marketing factor
The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5…

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Find out the main secret of a successful business.
How to become a successful businessman? All that needs to be done for success is to get saturated with the idea of ​​business, to plunge into it with your head.…

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The real basics of a successful business
Is it possible to describe the basics of a successful business in a few words? Is there any simple way to reveal the essence of a successful business quickly and…

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Why a business development forecast is needed

He began to do business at the university. The scholarship was not enough, so I was spinning to earn at least some money. I have never worked for an uncle and am proud of it. I achieved everything myself. Over 20 years, much has been achieved. At first, the business developed well. He earned money, resolved his questions. Everything went perfectly, so I didn’t even think about starting another business.

But lately there is a sense of doom. It seems that a little more and the business will have to close. I do not know what to do. If I close my business, I’ll actually be left without income. Is it possible to somehow determine at least in general terms what to expect from the business in the future? Is it possible to build a forecast for business development at least 5-10 years in advance? Can I find out how much is left for my business? Continue reading

The most effective protection against competitors

The prospects for the near future are not very bright for most companies, because the only option to survive in the modern competitive world is to constantly attack. The best defense against competitors is attack, attack marketing, active marketing. If you do not attack, they attack you. The most advanced players in all world markets know this and actively apply marketing.

At the same time, they have achieved great success, so they are quite experienced “fighters”. Our markets are very attractive for them, including due to the small experience of local companies, so sooner or later any company may fall under their attack. Local companies are mostly inexperienced in order to attack themselves. Continue reading

Powerful competitor study technique

Studying competitors is a vital necessity. There are many sayings on this score: “I would have known the ransom, I would have lived in Sochi”, “I would have known where I would fall, I would have laid straws”. The essence of the latest wisdom comes down to the fact that it is always useful to possess information, which is reflected in the well-known expression, which says that the one who owns the information owns the world.

Studying competitors using the latest technology

Owning information is useful anytime, anywhere. For example, if you know what the weather will be like, you can make a number of decisions: take an umbrella or not, wear very warm clothes or not very warm ones. All this allows you to get rid of many unpleasant situations. For example, if it rains, and you took an umbrella, then you will get rid of the need to dry clothes and hair. Continue reading

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10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes…

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Innovation as a profit generator
At all times, innovative business development has brought maximum profits. If you study the history of business, it becomes obvious that the greatest profit was brought by businesses, the essence…

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Internal marketing from professionals
A man is selfish, he always thinks of himself, of his own benefit. He thinks of someone else's benefit only if he is motivated to do so. Such, however, is…

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