Powerful competitor study technique
Studying competitors is a vital necessity. There are many sayings on this score: “I would have known the ransom, I would have lived in Sochi”, “I would have known where…

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How to sell a startup and get rich
You can sell an idea only if you translate it into a project or, in other words, a startup. So the potential buyer will be able to get a visual…

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10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. For some, this has even become the norm. This happens for years, sometimes…

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crisis arose because

Mega-effective business control system

Many businessmen, having discovered a legal entity, begin to believe that they now have their own business. Satisfied, they rub their hands from the understanding that they will now work for themselves, and not for their uncle. The desire to work for yourself and not for uncle is a good desire, it must be encouraged. The more people who take responsibility, the better. However, there are nuances.

From a legal point of view, the business really belongs to newly-minted businessmen, and they really work for themselves. But the legal point of view is not the only one. There are other points of view. For example, one of them is practical. From a practical point of view, a business legally owned by a businessman is not always 100% owned by him in fact. Continue reading

Marketing as a cause of the global crisis

Alexey Kudrin, Ilmar Rimsevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common between all these people? No, this is not the six leaders on the Forbes list. All these people are united by talk about what is the cause of the global crisis. They agree that the crisis is a reality and try to understand how to get out of it.

Marketing as a cause of the global crisis

The answer to the question is known. The main cause of the global crisis is marketing. In general, few people see marketing as the cause of the crisis, but it was he who caused it. How? Everything is very simple. Continue reading

How to save a business and develop it
There is only one effective way to save business marketing. If there is no marketing, then there are no customers and business. In 99% of cases, problems in business arise…

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Professional business idea generation
Generating a business idea is not an easy task, but a necessary one. It is connected with the fact that everything flows, everything changes, including the fundamentals of business. One…

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The basic principle of the invisible hand of the market
The invisible hand of the market can influence the decisions that buyers and sellers make. She has a voice in any transaction and can give it to both the seller…

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Is marketing necessary or not for business? Needed!
Is there any benefit from marketing for business or not? Is it worth trying marketing or not. Is marketing necessary or not for business? Sooner or later, any businessman asks…

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